Top 10 Essential Questions to Ask a Modeling Agency

When embarking on a modeling career, it’s crucial to find a reputable modeling agency that can guide you on your path to success. Whether you’re new to the industry or have some experience, asking the right questions during your agency selection process is essential. In this article, we will present the top 10 questions you should ask a modeling agency to ensure you make an informed decision and find the right representation.

1. How long has the agency been in the industry?

Knowing the agency’s experience level will give you an idea of their stability and credibility. Established agencies often have a strong network of industry connections and a track record of nurturing successful models.

2. What types of models do they represent?

Understanding the agency’s specialization is vital. Some agencies focus on specific categories like fashion, commercial, or plus-size modeling, while others cover a broader range. Ensure their roster aligns with your own modeling goals and aspirations.

3. Can they provide references from current or former models?

Requesting references allows you to gather firsthand insights into the agency’s professionalism, reliability, and success rate. Speaking with other models who have worked with the agency will provide valuable information about their experiences.

4. What is their submission process?

Inquire about the agency’s submission requirements and procedures. Do they prefer online applications, open calls, or invitations only? Understanding their process will help you prepare the necessary materials and present yourself effectively.

5. What are the agency's commission and payment policies?

Ask about the agency’s commission structure, which typically ranges from 10% to 20%. Ensure you understand how and when they will pay you, as well as any additional fees they may charge for services such as portfolio development or marketing.

6. Do they provide training or development programs?

Some agencies offer training, workshops, or development programs to help new models improve their skills and confidence. Inquire about these opportunities and assess if they align with your personal growth objectives.

7. How do they handle model safety and well-being?

Model safety and well-being are paramount. Ask about the agency’s policies and procedures regarding personal safety, working conditions, and any steps taken to prevent exploitation or harassment.

8. What is their approach to promoting and marketing their models?

Find out how the agency promotes and markets its models. Do they have a strong online presence, connections with top brands and designers, or a history of successful placements? Understanding their marketing strategies will give you insight into their ability to secure opportunities for you.

9. Can they provide examples of successful placements?

Ask for specific examples of successful placements they have made for their models. This information will demonstrate their ability to secure jobs and opportunities that align with their talent and career goals.

10. What are the terms and duration of the contract?

Before signing any contracts, carefully review the terms and duration of the agreement. Ensure you understand the exclusivity clause, contract length, termination conditions, and any potential consequences for breach of contract.


Asking the right questions when approaching a modeling agency is essential for making an informed decision and finding the right representation. The ten questions outlined in this article will help you assess an agency’s credibility, professionalism, and ability to support your modeling career. Remember, thorough research and due diligence are key to finding the perfect agency that aligns with your goals and values. Good luck on your modeling journey!