Building Your SEO Agency Portfolio: From Freelancer to Agency Owner
Transitioning from freelancing to running an SEO agency means building a portfolio that showcases your expertise, even with NDAs in place. Start by reaching out to past clients for anonymized testimonials or case studies, and strategically offer free work to the right prospects. Networking in online communities or targeting local businesses can help you find opportunities that align with your agency's goals. By creating value-first outreach and crafting niche-focused case studies, you’ll establish credibility and set the stage for a successful launch.