Freelance Graphic Design: How to Land Your First Client

Getting your first client as a freelance graphic artist can be exciting and scary. You want to start your own business but don’t know where to begin. This easy-to-follow guide will help you get that first client, which is very important.

1. Set up a portfolio

You need a resume first. Your business card shows off your style, skills, and range. Make some trial projects if you don’t have any paid work to show off yet. Make logos, posters, images for social media, and anything else that shows off your skills. You should be able to see your resume online. You could make a simple website or use a service like Behance or Dribble.

2. Connect Like Crazy

The critical thing is connections. First, talk to people you already know. People you know, like family, friends, coworkers, or classmates, may need creative work or know someone who does. Join online groups, attend events in your area for networking, and use social media. LinkedIn is great for connecting with other professionals. Not being shy about telling people you’re ready for work shouldn’t stop you.

3. Use social networking sites.

Social media is an excellent way for freelancers to get to work. It would help if you regularly shared your work on Facebook, Instagram, and Twitter. Use related hashtags to get more people to see your posts. Talk to other artists and possible clients. You can show you are an expert in your area by sharing tips, process videos, or design trends.

4. Use platforms for freelance work.

You can find your first client on Upwork, Fiverr, and Freelancer sites. You can make a profile, show off your work, and bid on jobs on these sites. It can be challenging to get ahead, but starting here can help you learn valuable skills and get clients. Ensure that each job proposal is unique and that you show how your skills meet the client’s wants.

5. Make content

Start a blog or YouTube page about graphic design. Share your design method, tutorials, and thoughts on the business. This shows off your skills, gets more people to look at your resume, and makes you more visible. It’s also a great way to connect with other designers and possible clients.

6. Give your services away for free or for a small fee.

Working for free isn’t a good long-term plan, but giving away a job for free or at a low cost can help you get started. Pick projects to strengthen your resume and help you meet people who might pay you. To avoid being ripped off, ensure the rules and standards are clear.

7. Get in touch with nearby companies.

Companies in the area may need a go-to graphic artist when they need help with design. Check out their social media and website pages to see where they need help. Send them a friendly email introducing yourself, showing off your work, and telling them how you can help them improve their marketing or branding.

8. Follow up

The key is to keep going. Follow up with possible clients or proposals you sent and haven’t heard back from them. They might remember that you are interested if you send them a friendly email or message to remind them of it. Just make sure you don’t seem pushy.

9. Keep learning and getting better.

The design business is constantly changing. Keep up with the newest tools, methods, and trends. Read blogs in your field, take online classes, and attend workshops. People will be more interested in hiring you if you improve your work.

10. Offer Excellent Service

Go the extra mile to do great work for your first client once you have them. Keep your word, talk clearly, and be willing to hear what others say. If your client is happy, they will hire you again and tell their friends about you.

11. Ask for References and Testimonials

Ask your client for a testimonial when you’re done with a job. Getting good reviews can help your reputation. Also, don’t be afraid to ask for recommendations. A happy customer will likely be glad to tell others about your business.

Getting your first client is just the start. You can establish a successful career as a freelance professional graphic designer if you work hard, network, and improve. Have fun!